Case Studies
Case Studies
Case study on Financial Services, FinTech. Healthcare, Consumer, Charity Donor and Consumer Marketplace
Case study 1
Financial Services
The FinTech startup recognized the need for a custodial platform that could provide a modern user experience and ease of doing business for RIA investors. However, the traditional custodial technology solutions offered by mainstream players in the wealth management industry did not meet the unique needs of small to medium-sized RIA businesses.
To build a custodial platform that met their specific needs, the startup explored several options, including buy vs build. They sought the advice of SalientMinds Technology team, who provided valuable insights and recommendations on the best approach for their business.
SalientMinds worked closely with the startup's senior leadership team to assess the suitability of the capabilities offered by various vendors. The team provided custom solutions to meet the startup's unique requirements and helped set up the necessary infrastructure on Azure cloud to develop and operate the platform efficiently.
With SalientMinds' guidance and support, the FinTech startup successfully launched their innovative custodial platform, which has disrupted the traditional wealth management industry. The platform offers a modern user experience and ease of doing business for RIA investors and is tailor-made for small to medium-sized RIA businesses.
The startup's custodial platform has been well-received in the market and has enabled them to differentiate themselves from their competitors. With their innovative platform and SalientMinds' support, the startup is well-positioned for growth and success in the highly competitive FinTech space.
Case study 2
FinTech
The FinTech startup wanted to create a platform that would allow institutional investors to gain exposure to various crypto asset classes through an alternative asset class. They approached SalientMinds for assistance in building the technology and roadmap for their vision.
We worked closely with the startup from the ground zero and helped them to refine their technology vision and roadmap. We provided guidance and support to assist them in fundraising activities, which helped them secure the necessary funds to develop the product.
Our team created a full-blown product workflow prototype using Figma, which allowed the business to finalize the product experience for the target customers. We assembled an excellent technical team and developed an enterprise-grade secure product platform based on the prototype, ensuring the platform met industry standards for security and compliance.
We also created a change management process and governance on the cloud to manage changes for the product post-launch. This ensured that any updates or changes to the product were properly tested and deployed, minimizing the risk of downtime or user issues.
To effectively manage the product operations from a business standpoint, we created monitoring and support technology processes. This allowed the startup to monitor the performance of the product, identify any issues that arise, and resolve them quickly, ensuring a seamless user experience for institutional investors.
Case study 3
Healthcare
Our team had the privilege to work with a healthcare startup that aimed to provide a clinical decision support system for orthopedic surgeries. This system would assist physicians in assessing the peri-operative risk of patients by using their historical data from electronic medical records (EMR) and AI/ML methods.
To help the startup establish its brand identity, we worked with the founders to create a branding strategy that highlighted the unique value proposition of the product and its fit in the market. We also developed a public-facing website using the latest web technologies to attract potential customers and investors.
Next, we created an application prototype using Adobe XD, which was later used by the top orthopedic institution in the United States. We actively pursued distribution opportunities for the application outside of the institution as well.
As part of our technology solution, we built the product on Azure, one of the leading cloud providers. We ensured that the product was secure, scalable, and efficient by utilizing best practices in software engineering.
Our team also implemented a change management process and governance on the cloud to manage any post-launch changes to the product. We also developed monitoring and support technology processes to manage the product operations from a business standpoint.
Overall, our collaboration with the healthcare startup resulted in the development of a cutting-edge clinical decision support system that has the potential to improve the peri-operative care of orthopedic surgery patients.
Case study 4
Consumer
SalientMinds Technology partnered with a B2C consumer-facing startup that aimed to provide a two-sided marketplace that connects expecting parents (consumers) with registered nurses (providers) to offer virtual and in-person consultation services. The platform also included a detailed recruitment process for onboarding providers, with features such as provider profile showcasing, self-schedule management, appointment booking, payment processing, virtual calls, and user feedback collection.
To begin, SalientMinds worked closely with the founders to create the company branding, which was launched with a public-facing website optimized for SEO. The team then built a cloud infrastructure for the company, allowing the founders to manage both business and technology assets through a centralized platform.
Next, SalientMinds created a detailed prototype of the marketplace ecommerce web application using Adobe XD. This prototype was presented to potential users and stakeholders, and feedback was collected to refine the design and improve the user experience.
After the prototype was finalized, SalientMinds developed an end-to-end product platform on Azure and deployed it to GCP. The platform included the website, UI/UX design, and application development, which were then taken to market and operationalized.
Throughout the development process, SalientMinds collaborated closely with the startup's team to ensure the platform's success. The cloud infrastructure was optimized to meet the platform's unique requirements, and the application was built using the latest technologies and best practices. SalientMinds also provided support and maintenance for the platform post-launch, ensuring a smooth and seamless user experience for both providers and consumers.
Overall, SalientMinds Technology played a key role in building a successful marketplace platform for the healthcare industry, leveraging the latest cloud technologies, UX design principles, and software development best practices to create a highly functional and user-friendly platform.
Case study 5
Charity Donor and Consumer Marketplace
Built a non-profit organization with the goal of simplifying the process of giving and receiving charity to those in need. The organization aimed to make it easy for individuals to donate money and for the non-profit to efficiently distribute that money to deserving recipients.
The first step in building the platform was to create a cloud infrastructure to support the application. The team chose Azure Cloud as the primary platform and developed the software accordingly. This allowed the team to take advantage of the scalability and reliability of the cloud platform to ensure that the system could handle high volumes of traffic and transactions.
Next, the team developed software to integrate with payment processing systems, allowing donors to easily donate money through the platform. The payment system was designed to be secure, easy to use, and to provide donors with a high degree of confidence in the security of their transactions.
To ensure that donations were properly tracked and allocated, the team also created a general ledger system to manage transactions internally. This system allowed the non-profit to easily monitor donations and distributions, ensuring that funds were properly allocated to those in need.
Overall, the non-profit organization was a success, simplifying the process of giving and receiving charity to those in need. By leveraging the power of the cloud and developing custom software to manage transactions, the team was able to build an efficient and effective platform that made a real difference in the lives of those who needed it most.